Affinity Marketing Group is a leading provider of Partnership Marketing, including Affinity Insurance Programs, and Loyalty Marketing services and, through its affiliates, Partners Marketing Group and Venture Capital for companies that provide Loyalty, CRM and 1-to-1 marketing products and services.

Affinity Marketing Group's mission is to create and implement marketing partnerships that deliver the greatest benefits to members and customers, the highest revenue to organizations, and the most desirable consumer markets to leading product and service providers.