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Partnership Marketing


Affinity Marketing Group (AMG) helps organizations and marketers provide products and services to their members or customers through creative partnership and co-brand programs. We develop appealing member benefits programs and profitable revenue-sharing formulas; we negotiate and execute contracts; and we produce targeted marketing campaigns that generate results.

Affinity Marketing Group seeks out the best products and services from market-leading companies. We search for companies that recognize the power and value of a member-based organization's endorsement and share our commitment to the affinity marketplace.

By enabling associations and marketers to offer these state-of-the-art products and services to members and customers at significant savings, AMG has raised the bar for affinity and co-branded program success. We've helped thousands of organizations deepen member and customer relationships and generate millions of dollars in revenue.

Our product and service providers use creative, targeted marketing strategies and tactics, including database-driven direct mail and telemarketing as well as sophisticated Internet promotions utilizing email and links to your website. Examples of some of our non-financial related product partners include: